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  • Cherie Fontaine

Black History Celebration in the Bay Area

Written by Cherie Foreman, DEIB Manager


As February unfolds, the Bay Area takes center stage in reflecting upon and honoring the monumental contributions of African Americans. Renowned for its diverse and rich African American community, the Bay Area's unique role in this narrative comes to the forefront. In 2023, we commemorated Black History Month by celebrating the Black Joy Parade, exploring Bay Area cities that were once considered Sundown Towns, and delving into initiatives like the Black Panther Breakfast program. This year, our commitment to spotlighting the richness of Black history in the Bay Area continues.


Diverse Historic Landmarks:

The Bay Area boasts numerous historic landmarks paying homage to Black leaders and their enduring contributions. From the African American Art & Culture Complex in San Francisco and the Willie Mays Statue to the iconic Marcus Books in Oakland, the Oakland Museum's exhibit on the Black Power movement, and the Black Repertory Theater in Berkeley, these landmarks stand as tangible testaments to the resilience and creativity of Black communities.


Community-Led Initiatives:

Local organizations and grassroots initiatives in the Bay Area play a pivotal role in commemorating Black history. Through educational programs, art exhibitions, and community dialogues, these initiatives amplify the voices of Black individuals and provide platforms for crucial discussions on racial equity and justice.


Educational Outreach:

Educational institutions across the Bay Area leverage Black History Month to delve into the rich tapestry of African American history. From schools and colleges to universities, lectures, workshops, and cultural events deepen understanding and foster a sense of unity among students and faculty.


Cultural Festivals:

The Bay Area's cultural festivals during Black History Month are vibrant expressions of diversity. Events such as the Black Joy Parade in Oakland showcase the vibrancy, creativity, and resilience of the Black community through music, art, and performances. The parade, specifically, uplifts Black businesses, artists, and performers.


Tech and Innovation:

Acknowledging the importance of diversity and inclusion in innovation, the Bay Area, as a global tech hub, actively participates in and sponsors events celebrating Black history. Tech companies contribute to the broader dialogue on representation in the industry, recognizing the value of diverse perspectives.


Local Businesses and Cuisine:

Black-owned businesses significantly contribute to the Bay Area's local economy. Black History Month becomes a prime opportunity to support these enterprises, whether through patronage of restaurants, shops, or attendance at events showcasing the entrepreneurial spirit within the Black community.

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